Find 100 of the largest TikTok accounts based in Mexico, ordered by their follower counts. Compare engagement across the list, then use Tiger Finder to explore recent videos and contact creators whose content suits your campaign.
Top 100 TikTok influencers in Mexico
Last refreshed October 2026, using the latest available Tiger Finder data.
| 1 |  DOME@domelipa | 75.2M | 12.5% |
|---|---|---|---|
| 2 |  Shakira@shakira | 56.7M | 10% |
| 3 |  Pongámoslo a Prueba@pongamoslo_a_prueba | 46.1M | 10% |
| 4 |  Netflix Latinoamérica@netflixlat | 42.7M | 5.2% |
| 5 |  ROD👺👼🏻💋@elrodcontreras | 42M | 8.2% |
| 6 |  Ruben Tuesta@rubentuestaok | 41.3M | 13% |
| 7 |  HotSpanish@hotspanishmx | 39.4M | 8.7% |
| 8 |  Its.michhh🐈⬛@its.michhh | 37.7M | 14.1% |
| 9 |  Brianda Deyanara@briandadeyanara | 35.9M | 12.9% |
| 10 |  Kunno@.kunno | 34.9M | 10.2% |
Need Mexican creators who cover a specific subject?
Describe the videos you want to find and use Tiger Finder to discover accounts that match your brief.
How the ranking works
The list runs from the highest follower count to the lowest among eligible Mexico-based accounts. It offers a view of the country’s biggest creators and a starting point for building a shortlist.
Each profile’s engagement rate is based on recent posting activity. Compare accounts of a similar size, then watch their content to understand what prompts viewers to comment or share.
We use location signals to identify creators based in Mexico. Spanish-language content can reach many countries, so language alone does not qualify an account. Rankings refresh monthly, and the date above the table shows when this page was last updated.
What Mexican creators charge
For an initial budget, expect Mexican nano influencers to charge roughly MXN 800 to MXN 2,500 per social post. Micro creators with 10,000 to 50,000 followers may charge around MXN 2,500 to MXN 8,000.
- Nano creators · 1K–10K followersMXN 800–2,500per social post
- Micro creators · 10K–50K followersMXN 2,500–8,000per social post
Use these ranges as broad estimates across social platforms. The price of a TikTok video depends on the production brief and the audience it can reach. Request quotes for the same deliverables so you can compare them fairly.
Confirm the total in Mexican pesos, including any applicable IVA and agency fee. Set a separate price for reuse on brand channels or in advertising. If you plan to run Spark Ads, agree on the promotion period and permissions in advance.
Our guide to TikTok influencer rates explains how content format and usage rights affect the budget.
What engagement rate to expect for the fee
The median engagement rate for Mexican creators with 3,000 to 50,000 followers is 7.6%. For profiles with over one million followers, it is 8.4%. Use these local benchmarks to assess audience response, together with recent views and the creator’s proposed fee.
| Follower tier | Median engagement rate (Mexico) |
|---|---|
| 3K–50K | 7.6% |
| 50K–100K | 7.2% |
| 100K–500K | 7.2% |
| 500K–1M | 7.8% |
| 1M+ | 8.4% |
The Mexican creator market in numbers
In late 2025, TikTok’s advertising tools reported potential adult reach of 99.0 million in Mexico, up 22.0% from the end of 2024. The reported adult advertising audience was 43.9% female and 56.1% male.
The reach estimate exceeds Mexico’s estimated adult population, so it cannot be treated as a count of individual users. It is an advertising-planning figure that excludes younger audiences and does not establish TikTok’s total monthly active user base.
What Mexican creators look like in the Tiger Finder database
Tiger Finder includes 1.1M creators located in Mexico. Their median follower count is 7K, with median views of 694 per video and a median engagement rate of 7.5%. Compare the Mexican and global database figures below.
| Metric | Mexico | Global |
|---|---|---|
| Creators tracked (3K+ followers) | 1.1M | 45M |
| Median followers | 7K | 5.7K |
| Median engagement rate | 7.5% | 11.5% |
| Median views | 694 | 472 |
| Share with a contact email | 3% | 2.4% |
How to find TikTok influencers in Mexico
Try a prompt such as “Creators in Mexico with a mainly Mexican audience who share easy meals using local supermarket ingredients”. Tiger Finder analyzes video content to find relevant profiles. If you need female or male creators, apply the gender filter to focus your search.
Use these filters to turn the results into a practical shortlist
Location
Choose Mexico as the creator location. Audience geography is estimated from commenters; ask for current audience insights to confirm how much of the wider audience is in Mexico.
Follower tier
Select an account size suited to your spending plan. Request comparable quotes for the same video scope and content rights.
Engagement rate
Compare each account with the Mexican median for its follower tier. Make sure the engagement figures use the same method.
Average views against followers
Check whether recent videos attract a consistent audience. Review ordinary posts as well as the creator’s biggest viral successes.
Business email
Look for a public business address, then establish who handles collaborations before sending a detailed brief.
Working with Mexican creators
Give Mexican creators an idea that fits their community and the moment you want to reach it. Local shopping events can shape the schedule, while cultural occasions need a brief built around the creator’s own experience.
Get the offer ready before filming
El Buen Fin is a major November shopping event in Mexico. If your campaign runs around it, give creators the confirmed offer before they film. A useful video could show how a product works and explain the actual saving available.
Provide the final price in pesos and any conditions viewers need to know. Confirm which areas you deliver to and when the offer ends. Let the creator explain it in their usual style, and check that the advertised item will be available when the post goes live.
Let creators lead on local traditions
Día de Muertos honours deceased relatives and loved ones, with traditions varying between communities. For a campaign connected to the occasion, choose someone who already shares their family’s customs and ask which part of the celebration they feel comfortable featuring.
A food partnership might fit a creator’s usual preparation of a family recipe. Discuss the product’s place in the story before writing a script. Allow the creator to choose the setting and explain its meaning, and agree on permissions before including relatives or filming a community event.
Keep advertising labels visible throughout videos
Profeco’s influencer advertising guide recommends clear labels such as #Publicidad or #PublicidadPagada. For video, the advertising reference should remain readable throughout the content. Viewers should be able to recognise the commercial relationship without searching through a long caption or unrelated hashtags.
Agree on the Spanish disclosure when you approve the concept, then check its placement in the edited video. Leave room for the label to remain legible beside captions. Ask the creator to describe their real experience with the product and verify any claims before publication.
Related pages
FAQ
Who is the most successful TikToker in Mexico?
DOME leads the Mexico-based ranking by follower count, with 75.2M followers and a median of 619.6K views per video.
For a partnership, look at how the creator’s audience connects with your product. Mexican accounts with 3K–50K followers have a median engagement rate of 7.6%, while those above one million have a median of 8.4%. Compare similar tiers and review recent posts before deciding.
Who has the most TikTok followers in Mexico?
The current leader among creators based in Mexico is DOME, with 75.2M followers. Shakira has 56.7M, and Pongámoslo a Prueba has 46.1M. See the full table for the latest follower counts and engagement rates.
How much do Mexican TikTokers earn?
For a rough estimate, allow MXN 800 to MXN 2,500 per social post for nano creators with 1,000 to 10,000 followers. Micro creators with 10,000 to 50,000 followers may charge MXN 2,500 to MXN 8,000. TikTok production needs a specific quote. These fees do not represent monthly income, which depends on paid collaborations and other revenue, before expenses and taxes.
How many people use TikTok in Mexico?
TikTok’s tools reported potential adult advertising reach of 99.0 million in Mexico in late 2025. That estimate exceeds the country’s estimated adult population, so it is unsuitable as a count of unique users. It excludes younger audiences and does not provide a reliable total of monthly active users.
How many Mexican creators are in the Tiger Finder database?
The database contains 1.1M Mexico-based TikTok creators, with a contact email available for 3% of them. We refresh this page’s database statistics monthly. Enter your content brief and select Mexico to find accounts relevant to your campaign.
How do you check if a Mexican creator’s audience is real?
Read comments across recent posts and check whether they respond to the actual content. Look into sharp changes in followers or views, and request audience insights for shortlisted accounts. Our guide to spotting fake TikTok followers covers the patterns that warrant closer inspection.
Which language should a TikTok campaign in Mexico use?
Mexican Spanish is a useful starting point for a campaign aimed at a broad local audience. Let creators adapt vocabulary to their region and followers. For a community that uses an Indigenous language, work with someone who already creates in that language. Confirm audience location, since Spanish content can travel across Latin America.